Failure Is the Start of Growth
Insurance agents face challenges daily. Whether it’s losing a big sale, facing rejection from a
November 14, 2024
As insurance agents, it’s easy to feel stuck in analysis paralysis—endlessly planning the perfect business strategy, waiting for the “right” client call, or overthinking every marketing move. But here’s a harsh truth every successful insurance agent knows: The perfect moment never comes. Instead, consistent action is what sets high-achievers apart. We want to break down a simple 3-step approach to overcoming hesitation, avoiding the perfection trap, and making strides toward building your insurance business to new heights.
One of the biggest challenges insurance agents face is moving beyond planning and into actual execution. That’s where the 5-Second Rule, created by Mel Robbins, comes in. Here’s how it works: when you see an opportunity—whether it’s reaching out to a potential client, posting a marketing video, or making a follow-up call—count down: 5-4-3-2-1. Then, take action before your brain starts generating reasons to hold back.
Our minds are naturally wired to avoid risks, but in the insurance industry, waiting can mean missing critical opportunities to connect with clients or develop relationships. By counting down, you interrupt the overthinking process and take swift action, building a pattern of responsiveness that sets you apart from the competition. The 5-Second Rule is a tool insurance agents can use to overcome the initial resistance, making it easier to get in front of new clients, tackle cold calls, and drive sales.
The reality is that not every marketing effort, sales pitch, or email will be perfect. And that’s okay. In fact, it’s expected. The 70-20-10 mindset encourages us to view our efforts as follows:
This mindset is incredibly powerful for insurance agents. Imagine sending 10 emails to prospects: seven might go unnoticed, two may not resonate, but one could lead to a life-changing client. Instead of holding back out of fear of imperfection, embrace consistency. By focusing on quantity, you improve your skills and increase the likelihood of achieving standout results.
The truth is, waiting until you’re 100% sure of a plan or sales pitch could mean your competitor gets there first. In the insurance business, where timing and outreach are key, this 70-20-10 approach enables agents to generate greater client engagement, increase visibility, and boost sales—all without getting bogged down in the pursuit of perfection.
For many insurance agents, hesitation stems from asking limiting questions:
Instead, reframe these questions to inspire action:
These subtle shifts can help you overcome hesitation and make steady progress in your career. Asking more constructive questions opens your mind to possibilities rather than limitations, allowing you to take steps forward rather than getting trapped in overanalysis.
In a client-facing industry like insurance, showing confidence and taking intentional action can make a significant difference. When you focus on potential outcomes rather than potential obstacles, you’re more likely to build strong relationships with clients, earn their trust, and set yourself apart as a proactive and solutions-oriented agent.
There’s no need to wait for a “perfect” start date. As an insurance agent, you can put these principles into action immediately:
Remember, insurance success isn’t about perfection—it’s about building consistency, learning from every client interaction, and creating a bias toward action. Whether you’re launching a new lead-generation strategy, improving client follow-ups, or building your personal brand, these steps can help you take control and move forward.
The path to success as an insurance agent is rarely perfect. But by embracing action over perfection, you open doors to opportunity, growth, and a thriving career.
Want to find out more about a partnership with our agency? Reach out today!
Insurance agents face challenges daily. Whether it’s losing a big sale, facing rejection from a
The perfect moment never comes. Instead, consistent action is what sets high-achievers apart. We want
Our founder, Edward Pritchett is an Asheville native himself, and he has organized a relief